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ABOUT QSM BEEF AND LAMB TRADE MARKETING

The QSM Beef and Lamb website is the AHDB Beef and Lamb Trade Marketing hub, formerly known as EBLEX Trade. The Trade Marketing team supports businesses throughout the retail and foodservice supply chains for beef and lamb and works with businesses to help improve their operational effectiveness. The team also assists with beef and lamb product development, marketing and promotion.

Latest News
Make the Most of Mini Roasts with a Mini Makeover

AHDB Beef & Lamb has launched a series of ‘mini makeover’ videos to mark the introduction of the Winter and Mini Roast point of sale (POS) kits. The new videos...more »

Butchers Club Guide Showcases Mini Joints

AHDB Beef & Lamb has produced a special new guide, called Butchers Club Featured Cuts, which focuses on beef and lamb mini joints....more »

Locate a supplier

Locate a QSM Supplier or Member

 

Find your nearest supplier of Quality Standard Mark beef and lamb using our postcode search tool >>


Point Of Sale Hub

Create your own posters and cabinet tickets


Order AHDB Beef and Lamb point-of-sale material or create your own posters and cabinet tickets, using our design templates >>
Recipes

Recipes & Publications


Look through our interactive flip-books for a great range of recipe ideas to freshen up your menus >>
Butchery Demonstration Videos

Butchery Demonstration Videos

See a master butcher demonstrating seam butchery techniques for beef and lamb >>