The QSM Beef and Lamb website is the AHDB Beef and Lamb Trade Marketing hub, formerly known as EBLEX Trade. The Trade Marketing team supports businesses throughout the retail and foodservice supply chains for beef and lamb and works with businesses to help improve their operational effectiveness. The team also assists with beef and lamb product development, marketing and promotion.
AHDB Beef & Lamb has launched a series of ‘mini makeover’ videos to mark the introduction of the Winter and Mini Roast point of sale (POS) kits. The new videos...more »