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Muscles matter to get maximum carcase value
20 June 2017

To help businesses maximise value and quality from the beef carcase, AHDB has drawn on years of master butchery experience to create a new Beef Muscle Guide....more »

Butchers Club Guide Provides Spring Inspiration
24 April 2017

The latest edition of Butchers Club puts the spotlight on Beef Week and Spring Lamb. ...more »

Meat Education Programme receives industry accolade
08 February 2017

The benefits to the red meat supply chain of the AHDB Beef & Lamb Meat Education Programme have been recognised at a prestigious industry award ceremony....more »

Butchers Club Guide Puts the Spotlight on Thin Cut Steaks
30 January 2017

Thin cut steaks are in the spotlight in the latest edition of Butchers Club. A thin cut steak offers consumers an everyday protein that is quick and easy to cook,...more »

Retailers can educate and inspire consumers
08 December 2016

Retailers and processors could be missing a trick when it comes to educating and inspiring consumers about red meat says research from AHDB Beef & Lamb....more »


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